Sicilink INNOVATE Skills

Access pathway for learning, earning, and building your future.

Lead, position and grow a sustainable creative or grooming business

INNOVATE Programme

Focus: Find new ways to compete, improve and grow.

Markets change. Customers change. Businesses must change too.

Objectives

Identification of new business and market opportunities

WHAT YOU WILL LEARN

We will help you explore:

1. Understanding Online Business Models and Digital Revenue Streams

Explores different online business models (e-commerce, subscriptions, ads) and how to generate digital income.

2. Social Media Mastery

Teaches how to use social media platforms effectively for marketing, branding, and customer engagement.

3. Competitive Dynamics

Helps participants understand market competition, positioning, and strategies to outperform rivals.

4. Storytelling and Cultural Branding

Shows how to use storytelling and cultural identity to build strong, relatable brands that connect with audiences.

YOUR TAKEAWAY

- Identify new market opportunities

- Develop differentiated products/services

- Use digital channels to create growth.

I CAN CHANGE IT

Differentiate and Grow

WHO IS IT FOR?

For individuals, professionals, entrepreneurs and business owners ready to develop strategy, leadership and growth.

WHAT YOU WILL ACHIEVE

- Evaluate business opportunities

- Develop strategic plan

- Strengthen competitive advantage

- Negotiate partnerships

- Use social media strategically

- Develop and grow a creative/ grooming business

Promote African businesses to a wider markets

Duration: 6 Weeks

Delivery: Online

Price: NGN 67,500

Assessment: on practical session

Sicilink Certificate of completion

Awarded to participants who successfully complete the requirements of the training programme.